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How To Create A Grand Slam
Music Marketing Plan
Co-sponsored by Music & Media Entertainment Alliance
on Thursday, January 21, 2010
at Fordham University (Lincoln Center) in New York, NY
Get a music marketing plan started in one session. Boost the effectiveness of the plan you already have. A great marketing plan doesn't have to be complicated. A good one can be just one page long. Spreadsheets, graphs and numbers are not necessary.
But you NEED a plan. Lack of a good plan destroys more careers than lack of talent. Good marketing is simply getting your work to the largest number of people at the lowest possible cost.
Two music marketing experts give you the facts you need to take your artist to the top in this special session (more speakers TBA).
BONUS #1
Pre-register for our event and submit your artist’s marketing plan. Our experts will select one plan and provide an in-depth review of it at our program.
BONUS #2
One LAMN member will be selected from our session to win one (1) free hour consultation with one of our guest speakers.
GUEST SPEAKERS
Rick Goetz, Founder, MusicianCoaching.com
Ariel Hyatt, Founder of Ariel Publicity & Cyber PR
Other speakers TBA.
YOU WILL LEARN
- Most important parts of music marketing strategy
- An easy way to begin your marketing campaign
- Your complete digital toolbox: what you need… and what you don’t
- Branding made simple… and effective
- How to use social networks, blog, MySpace & YouTube
- 5 ways to boost your presence on the Internet
- How to get press features
- Sites seeking content – excellent marketing opportunities for you
- How to build a brand and get more fans
Thursday, January 21, 2010
6:00 p.m. – Registration and networking
7:00 p.m. – Program begins
8:15 p.m. – Break
9:30 p.m. – Program ends
WHO SHOULD ATTEND
Artist Managers, Producers & Artist Reps
Record & Music Publishing Executives
Concert Promoters, Agents, Tour Managers
Anyone seeking to create or enhance a music marketing plan or campaign.
WHERE
Fordham University at Lincoln Center
113 W. 60th Street - South Lounge
(between Columbus & Amsterdam Avenues)
New York, NY 10023-7472
NOTE
Upon entering the building, please announce yourself at the security desk, and you will be directed to the South Lounge. Click here for directions.
REGISTER NOW
$20: LAMN Members
$40: Non-members
SPECIAL BONUS
Congratulations! You made a wise choice, and you'll enjoy this audio program. Because you are registering for the program, we offer you the MP3 recording for only $20 more (regularly $39.95), a savings of $19.95. Please select the "Premium Ticket" option below if you'd like to add the MP3 to your order.
3 WAYS TO REGISTER
1. Online: www.lamn.com (just scroll down)
2. Phone: 818-769-6095
3. Walk-up (if space permits)
Advance RSVP encouraged.
Pre-paid admission guarantees seating.
No refunds.
We appreciate your cooperation.
QUESTIONS?
Call us at 818-769-6095 or email amy AT lamn DOT com.
ABOUT THE SPEAKERS
Rick Goetz, Founder, MusicianCoaching.com
Rick Goetz is a Musician Coach and Music Consultant by way of a fifteen year career as a Major label A&R executive at Atlantic and Elektra Records a musician and a music supervisor. Throughout his career he has played bass for members of the Cult and Sharon Jones & the Dap Kings and worked with artists like Kid Rock, Matchbox 20, Sugar Ray and Damage Plan. His current client list ranges from Grammy award wining producers to people just looking to get their foot in the door.
Ariel Hyatt, Founder of Ariel Publicity & Cyber PR
Ariel Hyatt is the Founder of Ariel Publicity & Cyber PR a New York based digital firm that connects artists to blogs, podcasts, Internet radio stations and social media sites. Over the past 12 years her firm has represented over 1,400 musicians of all genres. Teaching and educating musicians is her passion and her philosophy is: combine social networking with Internet marketing to help artists grow their fanbases and increase their income. Several times a year, she leads sold-out workshops to musicians and music industry professionals looking to learn about Web 2.0 and online promotion and marketing. Her bi-weekly ezine and YouTube series “Sound Advice” has over 8,000 musicians and music professionals as subscribers and the list is steadily growing.Ariel has written dozens of articles on how to navigate the "new" music business and her book: Music Success in Nine Weeks is available at Amazon. She is a contributing blogger to New Music Ideas, and Music Think Tank, and she has spoken at countless music conferences over the years including SXSW, FMC, ECMAs & OCFF (Canada), A2A (Amsterdam), CMJ, BMI Music Panel Series, and NARAS.
SOURCES FOR MORE INFO
www.arielpublicity.com
www.musciciancoaching.com
The Los Angeles Music Network promotes career advancement,
education and good will among artists.
Online Registration is Closed but Walk-Ups are Welcome